Gartner Names Attentive a Cool Vendor in Conversational Marketing

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Published
May 18, 2018
Written by
Brooke Burdge
Brooke is Attentive's SVP of Marketing. She spends her logged off hours on local adventures with her two dogs, scouring Pinterest for new baking recipes, and trying to keep her plants alive.
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Attentive selected as one of 2018’s Cool Vendors in Conversational Marketing!

Gartner, one of the most respected voices in technology research, releases an annual report on Cool Vendors in Conversational Marketing to order to provide exposure to new brands in the digital industry. Gartner evaluates a variety of innovative vendors, products, and services in the space of mobile brand marketing and commerce.

“From the start, we have focused on reimagining how mobile messaging can better serve the needs and wants of today’s consumers while creating meaningful impact for brands,” said Brian Long, Co-Founder and CEO of Attentive. “We believe being selected as a part of this list further validates that personalized mobile messaging is where the future of marketing is heading.”

According to the Gartner report, “Conversational marketing unlocks novel brand presentation and engagement opportunities that help brands drive differentiation and service.”

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