Culture

Attentive Joins Disney Accelerator Program

Disney accelerator program
Posted In
Culture
Published
Jul 26, 2021
Written by
Brian Long
Brian is the Co-Founder & CEO of Attentive. A long-time resident of the East Village, he enjoys exploring the neighborhood with his French Bulldog.

The mentorship program will help us further our mission to redefine business to consumer communication and commerce.


Disney is one of the most iconic names of all time. And today, we’re honored to share that Attentive has been selected as one of eight companies participating in the 2021 Disney Accelerator, a program designed to accelerate the growth of some of the most innovative brands from around the world. The 3 month-long mentorship program will give Attentive unique access to The Walt Disney Company’s leadership team, as well as the company’s umbrella of storied brands.

We’re incredibly excited about what we’ll learn by participating in this program. And we’re looking forward to how this work can further benefit our customers’ SMS programs. Already, more than 3,500 e-commerce and retail brands work with Attentive, powering personalized text messaging programs that engage over 200M consumers. 

We’ve had a front row seat to the e-commerce boom, helping our customers grow their subscribers and their revenue exponentially. As more and more companies make investments in SMS as both a communication and commerce channel, we look forward to continuing to innovate so that you can take full advantage of the power of this owned channel.

In addition to being selected for the Disney Accelerator program, Attentive also recently added new investors including SoftBank Vision Fund 2, GIC, TCV, and funds and accounts managed by BlackRock Private Equity Partners (“BlackRock”).

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